Table of Contents
1SEO Basics
2Create unique, accurate page titles
3Make use of the "description" meta tag
4Improving Site Structure
5Improve the structure of your URLs
6Make your site easier to navigate
7Optimizing Content
8Offer quality content and services
9Write better anchor text
10Optimize your use of images
11Use heading tags appropriately
12Dealing with Crawlers
13Make effective use of robots.txt
14Be aware of rel="nofollow" for links
15SEO for Mobile Phones
16Notify Google of mobile sites
17Guide mobile users accurately
18Promotions and Analysis
19Promote your website in the right ways
20Make use of free webmaster tools4
An example may help our explanations, so we've created a fictitious website to follow throughout the guide. For each topic, we've fleshed out enough information about the site to illustrate the point being covered. Here's some background information about the site we'll use:
< Website/business name: "Brandon's Baseball Cards"
Domain name: brandonsbaseballcards.com
Focus: Online-only baseball card sales, price guides, articles, and news content
Size: Small, ~250 pages>
Search engine optimization affects only organic search results, not paid or "sponsored" results such as Google AdWords.
ليست هناك تعليقات:
إرسال تعليق